Marketing, Business Development, & Sales
Neil M. Mitchell
MARKETING, BUSINESS DEVELOPMENT, & SALES
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Phone:
408-838-9381
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Address:
Huntington Beach, CA 92648
EXPERTISE
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Marketing Initiatives
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Go-To-Market Strategies
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Product Development
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Marketing Technologies
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Corporate Branding
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Business Development
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Consultative Selling
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Communications
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Lead
Generation
CAREER HIGHLIGHTS
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Marketing: Conceptualized and launched innovative solutions to define and lead new global markets
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Business Development: Initiated, closed, and mobilized high impact partnerships with major companies
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Sales: Closed global multi-million dollar deals, and built successful sales teams
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Entrepreneur: Several successful company acquisitions and exits
PROFESSIONAL EXPERIENCE
2017-Present
Advisor
EQUALIS, Huntington Beach, CA
(acquired by Mechatron Inc.)
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Drove transition into new vertical market opportunities and new projects
2010-2017
VP, Marketing, Business Development & Sales
EQUALIS, Los Gatos, CA
(acquired by Mechatron Inc.)
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Defined, developed, and launched suite of numerical analysis and simulation B2B subscription based applications, leveraging leading Open Source platforms
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Successfully developed and deployed all marketing programs spanning product management, website, web-store/eCommerce, Social Media, webinars, pricing, lead generation, and blog content
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Grew online community to 10,000+ members
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Sourced, negotiated, and closed annual subscription deals with highly visible customers, such as Perstorp (Sweden)
2008-2010
GM & VP, High Tech Solutions
SERUS CORPORATION, Sunnyvale, CA
(acquired by E2Open)
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Created and directed a new high-tech business unit for semiconductor enterprise SCM B2B SaaS software company
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Initiated and launched new product set, LION (Lean Inventory Optimization Network), a SaaS solution suite
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Exceeded revenue plan by 150%
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Closed customers Cisco, Flextronics, Juniper Networks, and SMART Modular
2006-2008
VP, Sales, Marketing & Business Development
STARVIEW TECHNOLOGY, INC., San Jose, CA
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Led marketing and sales for semiconductor real-time enterprise process intelligence SCM B2B start-up software provider
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Tripled growth targeting major global accounts
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Exceeded revenue plan by 125 %, signing AMD, ST Microelectronics, and Toshiba
1998-2006
VP, Marketing & Business Development
CENTRIC SOFTWARE, INC, Los Gatos, CA
(acquired by Dassault Systemes)
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Responsible for all marketing activities for fashion/apparel software startup
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Helped grow company revenues 20x
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Obtained positioning as a leader in the Gartner Magic Quadrant report
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Created partnership partnership with Agile Software (now Oracle)
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Signed worldwide distribution and services partnership with IBM
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Key participant in funding activities
EDUCATION
Ph.D. Degree
University of Salford, UK
ENGINEERING
Master's Degree
University of Salford, UK
ENGINEERING
Bachelor's Degree
University of Salford, UK
ENGINEERING
SKILLS
Marketing: Strategy & Communications
Business Development: Domestic & Global
Sales: Enterprise & Consumer
Leadership: Collaborative for Company Growth
Team Builder: Strong Hiring Record
Savvy: All Key Office Apps
CONTACT ME
Neil M. Mitchell
Marketing, Business Development, & Sales Executive
Phone:
408-838-9381
Address:
Huntington Beach, CA 92648
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